VW Announces new Beetle Reveal
Published Monday, 04 April, 2011 by Diana Weaver. Categories: New Inventory, News.
At the MTV World Stage event in New York City, presented by the 21st Century Beetle, The Black Eyed Peas will perform their most popular hits, including material from their latest album, "The Beginning." At the Berlin MTV World Stage event, Belgian duo 2manydjs will headline and perform a DJ set at the city's E-Werk space. The New York performance will be streamed live on www.WorldStage.MTV.com (except in the UK), with highlights later broadcast on MTV networks around the world, making it the most widely distributed World Stage event to date. Highlights from both the New York and Berlin events will also be available online.
"The Beetle is an icon of the automotive world, just
like MTV is an icon of the music world. In the context of this marketing
alliance, we are taking the new Volkswagen directly to customers and fans of
the Volkswagen brand - and we are doing it globally," states Luca de Meo,
Director of Marketing, Volkswagen Group and Volkswagen Brand Passenger Cars.
"We are certain that the car's one-of-a-kind styling combined with the
latest technology will be very well received by customers."
The 21st Century Beetle is an automotive icon,
reinvented. Its exterior reinterprets the silhouette of the famous Volkswagen
Beetle, combining stylistic elements borrowed from the original coupled with
the latest technology. The 2012 Volkswagen Beetle guarantees drivers a fun and
unique driving experience. Get to Tom Wood Volkswagen to test drive yours!
Tags: beetle, Tom Wood Volkswagen
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